This week, we're showing our “I Made Your Clothes” installation at the Amnesty International headquarters in Shoreditch. The installation features a handpainted portrait of a female worker at the factory in Tirupur, southern India, where our Brothers We Stand logo t-shirts are made.
The installation aims to express the reality that behind every garment is the person, usually a women, who made it.
Last Friday MP’s challenged high street stores to minimise their environmental footprint and ensure their supply chains are ethical. I’m pleased we can show our installation at Amnesty and draw attention to the human rights dimension of this issue.
The installation provides our answer to the question, “Who made my clothes?”.
The installation provides our answer to the question, “Who made my clothes?”. This question has been at the centre of the global Fashion Revolution campaign, which now has an active presence in over 100 countries. In 2017, over 100,000 people used social media to ask the brands they wear, “#whomademyclothes?”.
Hanging from the installation are cards that detail the processes involved in producing the Brothers We Stand branded t-shirts. The first step is the growing of organic cotton in the Ahmedebad region of western India, while the t-shirts themselves are cut and sewn in Tirupur by a SA-8000 certified supplier.
If you would like to see the installation please come to the Ethical Consumer 2018 conference on Friday 12th October at Amnesty International HQ. The conference will discuss innovations in ethical consumption and the ways that they are transforming the role of the consumer.
Big thank you to the good folk at Sparks Studio who conceived and designed this installation for us.
BROTHERS WE STAND Fondateur
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